Social Software: The New Town Crier

Pennsylvania Library Association

November 13th, 2006

Steven M. Cohen

Senior Librarian

Law Library Management, Incorporated

917-837-9706

stevenmcohen@gmail.com

AOL IM - NYlibrarian

Skype - stevenmcohen

http://stevenmcohen.pbwiki.com/PLA2006

Chevy Car Clubs

Shakespeare

Blogs

+ Library Stuff

+ Tame the Web

+ Resourceshelf

+ HPL Book Hunt

+ Johnson County

+ Darien Library

So You Have a Weblog - Now What?

Marketing is Key

+ If a blog is on the web, but nobody is there to read it...

+ Put up a "about this" page

+ The value of a "soft release"

+ Talk to the right people (the ones that make the decisions)

+ Put out a press release

+ Talk to the local newspaper

+ Put it in your newsletter

+ Link to it on your website

+ Use the blogosphere (especially the library blogosphere)

+ Flyers, bookmarks, classes

Wikis

+ Library Blogs Wiki - Amanda Etches Johnson

+ Biz Wiki - Ohio State Library

+ St. Joseph County Subject Guides -

+ Should users be involved?

+ Niche Wikis will probably be more popular in the future - (eg - Muppets Wiki)

+ Really cool for Conferences, but...

...Say hello to Confabb!

Keep up with Social Software:

+ Techcrunch - http://www.techcrunch.com

+ Mashable - http://www.mashable.com

+ MOMB - http://momb.socio-kybernetics.net/

+ Ehub - http://www.emilychang.com/go/ehub/

+ We Break Stuff - http://webreakstuff.com/blog

+ Read/Write Web - http://www.readwriteweb.com/

+ Web 2.0 company blogs - http://blog.flickr.com/flickrblog/

What Libraries are Doing...

Flickr

+ Spaces @ MCL

+ Georgia State University Library

+ Skokie Public Library

+ Parsons Public Library

You Tube

+ Gail Borden Public Library

+ just run a search for library, librarian, or libraries and you'll find some neat stuff.

Steven's Favorites - Not Necessarily SS

+ Library Thing

+ Bug Me Not

+ Snapper

+ Browster

+ Gmail

+ Missing Auctions