+ Before you Syndicate, you must search.
+ Educate your employees on search. It's more than the 2.6!
+ Information Overload?!
+ Not just syndication.
+ There is no panacea.
+ Should you respond to everything? How do you choose?
+ Wikipedia - Is your company in it? Should you change it?
+ Use more than one blogging engine (Did a guy from PubSub just say that?)
+ Look at different spellings for your products and services.
+ Blog about your brands.
+ "Be the owner" of your brands and trademarks.
+ Who is talking about your executives?
+ Who is buying keywords to your trademarks/brands?
+ Who is getting hired, fired, and promoted?
+ New products put out by competitors
+ Keep up with search resources and trends.
+ Most resource companies have development blogs.
+ Web Site Monitoring Software.
+ Tips and Tricks
+ What is the mission of your company?
+ Use detailed and narrow keywords to find possible partners (it's all about search!)
+ Will also help to build up "blogrolls" for monitoring of trends in your industry.