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NLS 2007

Page history last edited by PBworks 13 years, 6 months ago

Learn Everything About Weblogs and RSS: A Hands-on Training


 

Steven M. Cohen

Law Library Management, Incorporated

917-837-9706

steven@lawlib.com

AOL IM - NYlibrarian

Skype - stevenmcohen

Twitter - http://www.twitter.com/stevencohen

 

http://stevenmcohen.pbwiki.com/NLS-2007


 


 

Blog Intro

 

 

+ Library Stuff

+ HPL Book Hunt

+ Johnson County

+ Darien Library

 

+ Let's start our own!!!!

 

+ Library Blogs Wiki

 

 

 

So You Have a Weblog - Now What?

 

Marketing is Key

+ If a blog is on the web, but nobody is there to read it...

+ Put up a "about this" page

+ The value of a "soft release"

+ Talk to the right people (the ones that make the decisions)

+ Put out a press release

+ Talk to the local newspaper

+ Put it in your newsletter

+ Link to it on your website

+ Use the blogosphere (especially the library blogosphere)

+ Flyers, bookmarks, classes

 

Marketing the Professional Librarian Weblog

 

+ Stand out in the crowd

+ Ease of use

+ Best way to publish without trade publications (on your own terms)

+ Finding your niche

+ Marketing the Librarian

+ Write everyday

 

Guidelines and Policies

 

Professional Librarian Weblogs

 

+ Loose guidelines work best (for me anyway)

+ Does your library know? Will you tell them?

+ Do you put your blog on your resume?

+ Guidelines on comments (Free Range Librarian)

+ Other guidelines from LISNews.


 

Library Weblogs

+ Need to be more in depth (liability)

+ Posting policies for library staff

+ Don't talk about patrons

+ Don't post about staff members

+ Make sure that the information is accurate

+ Is there going to be a holding period for approval?

+ Who gets access?

+ What gets posted? (news, new materials, library events)

+ How often can staff post?

+ Comments? (Spam, moderating)

+ Conversation and community (Ann Arbor Public Library, Teens, Director's Blog)

+ PLA Blog guidelines on a wiki

 

 

 

Blogs are good for libraries...but RSS is better

 

  • Marketing the librarian
  • Updates to new databases/changes in databases
  • New books
  • Internal communication for reference desk.
  • Yes, this can be internal - In most cases, they are.
  • All blogs come with an RSS Feed

 

RSS 101 - Let's Talk

 

  • Can’t be read in a browser on its own.
  • Look for the orange button!!!
  • Steven’s Personalized Page - http://reader.google.com

 

Examples of RSS Readers

 

+ Bloglines - http://www.bloglines.com

+ Net News Wire - http://www.netnewswire.com

+ Newzcrawler - http://www.newzcrawler.com

+ Newsgator - http://www.newsgator.com

+ Google Reader - http://reader.google.com

 

 

Library Related RSS Feeds

 

 

Government

 

 

Customize Customize Customize.

 

 

 

Can't get everything via RSS

 


 

Libraries are getting hip to RSS Technology

 

 


 

My Top 10 (OK, 11.....OK 12) Most Useful Tools

 

1) Internet Archive - http://www.archive.org

2) Snapper - http://adonns.mozilla.org/firefox/2703

3) Browster - http://www.browster.com

4) BugMeNot - http://www.bugmenot.com

5) TinyURL - http://www.tinyurl.com

6) GoogleGroups - http://groups.google.com

7) CiteBite - http://www.citebite.com

8) Picnik - http://www.picnik.com

9) Missing Auctions - http://www.missing-auctions.com

10) Twitter - http://www.twitter.com

11) Meebo - http://www.meebo.com

12) PBwiki - http://www.pbwiki.com

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